Scott Shane Presents Research Findings from PITCH U
What kind of training leads to a successful pitch? Should training emphasize content or style? Many of us have ideas about this, but little scientific evidence exists to support them. Dr. Scott Shane, Burton D. Morgan Foundation 2015-2017 Research Fellow and A. Malachi Mixon III Professor of Entrepreneurial Studies at Case Western Reserve University, offered some answers to these questions and many others at a presentation at the JumpStart offices on January 20.
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